Welcome to our store for Chess Sets, Chess Boards, Chess Computers, Chess Software and Chess Clocks. We have hundreds of fine chess products from the world's finest chess store - ChessBaron. We ship worldwide. Our chess pieces are of the finest woods such as ebony, redwood (also known as bud rosewood and red sandalwood), rosewood and sheesham. Our boards are solid genuine wood products, not the veneer that most chess stores supply.

May 23, 2007

GPS, Base, Froogle - or whatever they’re calling it today

Filed under: Chess Miscellaneous — Baron Turner @ 4:46 pm

XML Chess Set Product Feed
This example can be seen at GPS chess sets. In chess sales - it’s a great idea to use whatever free exposure anyone will provide - especially if the ‘anyone’ is Google. What started as Froogle became Google Base and now has the less nerdy title Google Product Base, or GPS. Sounds like some new cell-phone calling system huh?

Though GPS is a boon for listing your products - it does tend to get lost in the maze of products available. One or two companies are now emerging to create an optimised XML product feed to prioritise your products - it works wonders and we’ve already had sales and loads of extra exposure. Not easy though and needs some heavy technical know-how especially of XML. No pain, no gain huh?





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